“Google own the internet”. That statement isn’t 100% factual. But, effectively to get anywhere you have to play by the rules of Google. And this means utilising Search Engine Optimisation (SEO). SEO divides opinions. Some say it is too complex. Others say that optimisation as a whole is necessary. The algorithms continue to become smarter and as such the effort it takes to stay on top will grow.
SEO is integral to your website. Search engines are a massive section of referrals to a website. Ensuring that your website is optimised to succeed is important. You can read more about that here. But when you begin to research the subject you will find endless terms. So to help out we at Greenwich Design have compiled the list of the most common terms you might come across when researching SEO and a quick definition for each.Read More