How do you position a leading independent specialist electronics and technology consultancy within the super yacht and ultra high net worth residential market?
We thought Smarter. Instead of a complete rebrand it made sense to enhance, strengthen and reposition the existing brand as a dynamic, professional technology partner for the luxury marine and residential sectors.
We also helped develop their online and offline marketing strategy to launch the new look into the marketplace.
“We appointed Greenwich Design based on its credentials and expertise in global branding projects and the teams understanding of both B2B and B2C strategy and communications. We are very happy with the work produced by Forbes and the team, in particular the introduction of new way of communicating to our target audiences has created a really fresh look and feel that has already been noticed by a number of clients out to mention helped reshape our thinking and approach to communications as a business.” Ian Dixon, Financial Director, Smart.
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