Visual Identity Systems


Go easy on yourself by making a clear framework to follow.


Visual Identity Systems: The fleet that delivers your brand to the world

Picture this: You’re faced with handling this year’s reports, next month’s announcements, or tomorrow’s presentation all from scratch, every single time. Sounds like a total nightmare, right? You’ve got way cooler things to focus on than stressing over your company’s colours, missing fonts, or whether your logo is too big or not. Let us take that pain away from you so you can get back to doing what you do best. Just toss us the touchpoints you use regularly, and we’ll handle the rest by crafting a super simple visual Identity framework that’ll keep your communications consistently awesome for years to come.

The Components of a Visual Identity System

What is this wonder of which you speak and why do we need one? Basically, it’s a bunch of visual elements that represent your brand, like logos, fonts, colours, images, and other design stuff. A killer visual identity system helps your brand stand out, tells your story loud and clear, and makes you look way more approachable / cooler than your competition.

Your logo. It’s like your brand’s superhero symbol. It should be simple, memorable, and totally unique, reflecting everything that’s good about your brand.

Typography. It’s all about using the right fonts to support your offer. Consistency keeps things looking slick and pro, making it easy for your fans to spot you in a crowd.

Colours. Oh, they’re powerful. They can make people feel stuff and show off your brand’s vibe. Stick to a strong set of colours that rock and use ’em everywhere.

Pictures. They’re worth a thousand words. From photos to illustrations, if you can own them, they can tell your brand’s story in a heartbeat.

Guidelines. Your brand’s bible. Where we pull it all together to make sure everything stays on point, from your website to your ads, giving you that big grown up look that your customers are looking for across all your lovely touchpoints.

In summary

In a world where stand-out is harder than ever before, investing in a top-notch visual identity system is like hitting the jackpot. It’s the secret weapon that makes your brand shine like diamonds while you leave the chasing pack in the dust behind you.

So kick back, relax, and bask in the glow of knowing that while we handle the visual side of your operations, you’re free to focus on what you do best. Tell us that doesn’t sound like money well spent?

Get in touch

If you want help wrapping your head around visual identity systems, fill in this form with a short bit about what you want to do and we’ll get back to you soon as we can.