Brand ID
MG Roofing
Sometimes even small businesses need help to stand out in the sea of other small businesses and a great fix for that is to commission professional design services.
Brand ID
Cavendish Ware
The Brief
Cavendish Ware approached us with a request to bring their logotype and other brand assets up to date. They were concerned that their image didn’t say ‘wealth’; wasn’t future-looking enough; and didn’t represent them in the ‘grown up’, professional manner that is expected of a wealth management company.
What we did
We created the trinity mark to represent the three founders of the company as well as the technical, mathematical and dynamic nature of their business. The Trinity mark became the centrepoint of their new visual identity system, we created a more assertive ‘Wealth Managed’ strapline and built a full suite of online and offline collateral.
What happened
Turnover increased by over 50%, key target client segment, measured by wealth, grew by over 100% and staff are now speaking with greater authority and belief. It has also helped to attract and recruit new members to the team that would have been out of reach beforehand – the appointment of a Head of Investment that was the ex-head of Merrill Lynch’s Research team and bringing on the ex COO of Schroders Private Banking as an acting operations director in the business.
Related Work
Brand ID
5G RuralDorset
Our challenge was to create a forward-looking visual identity that stood for technology and innovation, and help win the hearts and minds of the local communities.
